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Making The Language Of SEO More Transparent
The world of search engine optimization is jargon heavy, and we often have to take a step back when speaking with prospective customers because we are immersed in the "language" of SEO. The list below has some of the more common optimization terms used on a daily basis, but we also have an older glossary that is somewhat more in depth.
Date: 2009-06-12
Kumo: Will This Spider Spin The Web?
With Google owning nearly 65 percent of the U.S. search engine market, it's no wonder Microsoft is looking for some fresh search engine technology.
Date: 2009-05-21
Mistakes To Avoid In Your Pay Per Click Campaign
Pay per click advertising has the ability to not only increase traffic to your site, but also increase the knowledge you have of your market. It can very quickly put money in your pocket or very quickly take it out.
Date: 2009-04-30
Boosting Your Site's Ranking Through Secondary Links
A little while ago, Willy Franzen of One Day One Job was doing a 1-hour phone consultation with me, and he asked whether a second link from any given page would also boost the page's ranking. My answer was that the second link would pass anchor text relevance as well as pagerank/other markers of ranking value.
Date: 2009-03-19
Managing
Your Site Analytics Data
Analytics are one item that every site owner should be looking into to find out where traffic is coming from and how users are interacting with the site. However, analytics can sometimes be to much to consume with to much information or a cluttered interface.
Date: 2009-02-26
Streamline Costs with Cloud Hosting
These Cloud Hosting solutions by Rackspace allow you to forget about dedicated server hardware so you will never again pay for resources to sit idle in a data center. Used alone or in combination with one another, Cloud Sites and Cloud Files give you more scalability while at the same time allowing your business to reduce costs and capex spending during these tough economic times.
Date: 2009-02-24
Setting Up Blog Comments To Maximize Usability And SEO
With the release of WordPress 2.7 paged comments became a built in feature. By default, they are enabled on both new installs and upgrades. Where it may be good for usability, it may not be good for SEO. From a usability standpoint, paged comments are good for posts that get a lot of comments.
Date: 2009-02-04
Introducing Rackspace Cloud Hosting
Minimize your expenses for hosting your sites, applications, files and email. Pay only for what you use. Grow as you need to without worrying about managing hardware. And do it for a lot less than what you are doing right now.
Date: 2009-01-27
In Depth Guide To Producing YouTube Videos
I have now had a chance to read, YouTube: An Insider's Guide to Climbing the Charts. Thanks to O'Reilly for the review copy. The book is very comprehensive, including great coverage of all the technical video stuff. I see the above blog post title as an endorsement, not a criticism.
Date: 2009-01-15
Save Money with Cloud Hosting
These Cloud Hosting offers by Rackspace allow you to forget about dedicated server hardware so you will never again pay for resources to sit idle in a data center. And, when you do need the extra resources for large traffic spikes, they're available to you automatically and in very small increments. Used alone or in combination with one another, Cloud Sites and Cloud Files give you more scalability while at the same time allowing your business to reduce costs and capex spending during these tough economic times.
Date: 2009-01-13
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