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                      WebProNewsAU -
   Ways To Get A Different Top 10 In Google For The Same Search   
                      June 21, 2007
              http://www.webpronewsau.com
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Ways To Get A Different Top 10 In Google For The Same Search 
Christine Parfitt | Expert Author

1. Search in google.com

No bias towards Australian websites

2. Search in Google Australia

Google Australia is biased towards Australian sites - you'll see
more .au sites in the top 10

3. Select "Pages From Australia"

"Australian" pages only based on the domain name (.au sites) and
the hosting location (.com sites hosted in Australia are usually
included)

4. Personalised Search on by default

If you are logged into any Google account such as gmail, gtalk,
adwords, analytics etc then you will get results biased towards
your search history. Personalised search is activated by default. 

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5. Natural Fluctuation

The top 10 for any given search fluctuates all the time due to
algorithm changes, changes to web pages and even different Google
data centres delivering different results.

6. Universal Search Arrives in Australia

It doesn't look like universal search has fully arrived yet for
searches in Google Australia. When it does, expect a different top
10 for many searches.

There was never an easy answer to the question "How do I get in
the top 10 in Google?". Now even the question itself is making a
lot less sense. I'd like to see Gord Hotchkiss follow up on this
post "Planning for Personalisation".

Edit: When I wrote this I tried to find stats on the numbers using
google.com.au compared with google.com. I couldn't find any so I
emailed Google Australia and got this reply.

" We don't disclose specifics, but the vast majority use
google.com.au." 

For article links go here: http://www.webpronewsau.com/0621links.html

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About the Author:
Christine Parfitt is a search marketing strategist and the founder
of Semfire, a search marketing company based in Australia. She
specialises in paid search and shares news and best practices at
Semfire Search Engine Marketing Blog. 

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